A Kaiyuan Li's DesignA novelist and designer from Chengdu City
Logo

Shaping the next-generation digital experiences.

Don't Kill Our Wild Life. WPA poster.
black laptop computer on brown wooden table

Hi, I'm Kai.

Poet

Photographer

Stand-up

Hip-hop Producer

AI Product Designer @ ING Prev. @ IKEA , TikTok , Philips , and Megvii

Winner of Top Design Awards

Featured UX Projects

About me.

I am a product designer with 4+ years of experience working at leading global companies across fintech, e-commerce, retail, and consumer electronics. I focus on 0-to-1 AI product innovation as well as scaling products from early concepts to mature systems. I hold a Master’s degree in Interaction Design from Eindhoven University of Technology. I have also collaborated with tech startups around the world as a freelance designer.

Endorsed by Top UX Designers

Enzoalleyforever@gmail.com

Gradient 1 - Blue

Music has always been a core source of inspiration for my design work. I enjoy collecting CDs from different eras and genres, with a particular passion for cool jazz, rock music from the 1960s to the 1990s, and Chinese indie music from the early millennium. Within those flowing, rhythmic notes, I find a profound sense of freedom. Beyond design, I am also a guitarist and a hip-hop producer.

Kaiyuan's iPod
All Songs

Film

Interact with the iPod with my favorite playlist

If design is the way I shape the sensory world, then film art is the way I perceive it. I am someone who watches a film every weekend night—it might be French New Wave, Kurosawa, or Hou Hsiao-hsien. Light from the past passes through layer upon layer of film, illuminating this restless world and granting me, above the ceaseless flow of the city, a brief moment of stillness.

Directed by Kaiyuan Li

A Rainy Day in Amsterdam